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Beth Kirsch

Vice President Marketing

Beth is an energetic, high-growth marketing leader known for transforming brands, scaling SaaS platforms, and building acquisition engines that drive both top-line revenue and EBITDA expansion. She's a business-first marketer who anchors everything in data, revenue, and strategy—but at heart, she's a total marketing geek who loves channels, segmentation, creative experimentation, and the mechanics of how growth really happens.

Over her career, Beth has helped build and scale companies through four successful exits: Audible to Amazon, Like.com to Google, Pipedrive to Vista Equity Partners, and LowerMyBills.com to Experian.

She brings deep expertise in SaaS growth marketing, digital strategy, customer acquisition, and revenue marketing, and is known for crafting integrated, business-aligned campaigns that generate meaningful, measurable results—often 100%+ YoY. Beth has led marketing or major marketing programs at brands including Audible, Experian, Achieve, and Pipedrive, and has advised PE-backed SaaS companies and founders on segmentation, GTM modernization, and accelerating enterprise value creation.

Beth has lived in San Francisco for the past 15 years. She grew up in Manhattan and brings a blend of classic New York drive balanced with a very California sense of calm and perspective.

She's also been to all 50 U.S. states, including a memorable face-to-face encounter with a grizzly bear in Alaska (she does not recommend this). When she's not driving growth curves upward, Beth is busy competing for "World's Best Auntie," traveling, beach-walking, mountain biking, kayaking, and—like the rest of the planet—occasionally bingeing too much Netflix.

LinkedIn
Beth Kirsch, Vice President Marketing at Fishbowl Inventory