As your business grows, whether you’re selling more volume or your business is built on high-volume sales such as B2B or wholesale operations, having accurate data in all the systems you sell becomes increasingly critical to a successful operation. As such, it can be valuable to evaluate tying some of your systems together, such as bridging your warehouse and its inventory information with your eCommerce sales channels.

Linking inventory to be updated in real time can have not just operations benefits, but it can allow you to leverage the information for sales and marketing efforts. In this article we’ll explore both of those aspects, and how you as a merchant can best capitalize on connecting warehouses to where you sell. (more…)

Josh O’Connell

Josh O’Connell is Vice President of Partnerships at Zoey, a modern, B2B-focused eCommerce platform. Josh has worn a variety of hats in the eCommerce field over two decades working online from developer to running a Web development agency, and he loves sharing his knowledge with others. When not working at Zoey, Josh enjoys travel, attending concerts, reading, and solving Sudoku.

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