7NNs Barnes and Noble Book Club

Join us at Barnes and Noble in August to learn more about how the Non-Negotiables can help you to soar!

Mark your Calendars:  7NN Book Launch Party at Barnes and Noble in Orem, Utah

August 1, 2013  


barnes and noble pic

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7 Non-Negotiables of Winning


How to spot employees’ true game-changing character traits for creating a winning culture

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Contrary to most conventional management wisdom, The 7 Non-Negotiables of Winning looks beyond employee skills and background and to identify the true game-changing character traits for creating a winning culture.

7NNs Our Walk


The Foundation of Fishbowl - Our Non-Negotiables

The Oars that Keep us All Rowing in a Unified Direction

“A smooth sea never made a skillful mariner.” – English Proverb



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Portrait of a Leader

7 Non-Negotiables Leadership

“What I’ve got your back really means”

You are succeeding as a leader when your people grow in to rock stars!


What is reflected back in your work waters?


fishing lesson 1 David and Tanner Fishing Lessons Ammon and his daughter

Great leaders teach by example, our actions speak louder than our words.  

A leader’s job is to inspire the team to shine and soar.

Fishing Lessons Fishbowl Style 


We don’t shake the pole or continuously adjust the bait as we go fishing. We patiently mentor and support and together as a team we reel in the big fish for everyone in the Bowl.



Pictures sometimes say more than words

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Missionary or Mercenary – Your Choice

Are you a missionary or a mercenary in business?


  • Mercenaries are driven by paranoia; Missionaries are driven by passion
  • Mercenaries think opportunistically; Missionaries think strategically
  • Mercenaries go for the sprint; Missionaries go for the marathon
  • Mercenaries focus on their competitors and financial statements; Missionaries focus on their customers and value statements
  • Mercenaries are bosses of wolf packs; Missionaries are mentors or coaches of teams
  • Mercenaries worry about entitlements;Missionaries are obsessed with making a contribution
  • Mercenaries are motivated by the lust for making money; Missionaries, while recognizing the importance of money, are fundamentally driven by the desire to make meaning.


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